About Us

About us

About This Boutique

This is who I am! …

My name is Emma and I established This Boutique in 2016, first in the pretty Derbyshire village of Duffield and then moved to larger premises in the historic market town of Belper in the Derwent Valley Mills World Heritage Site.  I’ve created a lovely, feminine space, where ladies feel comfortable browsing and trying on, with a focus on everyday wearable and affordable fashion.  This Boutique offers a gorgeous collection of ladieswear, jewellery, bags and accessories to ladies of all ages from sizes 8 to 16.

Like most women, I LOVE fashion!  But aren’t you tired of the same old high street styles?  There’s nothing worse than turning up to a party wearing the same as someone else, and I certainly don’t want to be wearing the same brands as my teenage daughter!  This Boutique strives to offer something different.  I stock some lovely labels not available elsewhere in the area, but with prices that won’t break the bank.

For me, it’s all about the customer experience.  I strive to provide the best possible customer service, with a personal shopper feel.  I am always honest with ladies, and would rather them purchase things that really suit them, which they are going to feel fabulous wearing.

It’s important to me to recreate that customer service online – I hope you have great shopping experience here on my website.  However, if you don’t, please let me know and I will try my best to help. I am a small, newly established business and am keen to learn what my customers want, so any comments or suggestions will be greatly appreciated.

Thank you for visiting.